It’s one of the great business truisms that although we all want to buy things, we don’t necessarily want to be sold to. We want choice, clear information about those choices, and then we want to make our own decisions.
Author Christian Nellemann
Careful not to get too caught up in the day-to-day of his business, Christian Nellemann explains why he’s found giving something back so valuable.
Mediocrity is dangerous for any business. Every entrepreneur knows this. So what is so taboo about discussing mediocre employees?
As the founder and CEO of a business with lots of customer touch points, Christian Nellemann explains why he’s realised his staff are so valuable.
As a serial entrepreneur, and now the man at the helm of XLN, Christian Nellemann has a lot of experience to call upon for his Founders Diaries entries.