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Real Business

My Greatest Inspiration

What inspired the country's most successful entrepreneurs to set up their own companies? Who offered them advice? And which tips helped them build their empires?

Real Business, in association with Orange, quizzed Britain's most enterprising individuals about their greatest inspirations.

James Eder

By Real Business, published 273 days ago in My Greatest Inspiration.

James Eder of Studentbeans.com tells us how he's inspiring the next generation of entrepreneurs.

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James Eder is doing his bit for the next generation of entrepreneurs. He volunteers for Young Enterprise. He's an ambassador for Make Your Mark. And he's a guest lecturer at Birmingham University. "If you ask a group of 15-16 year olds what they plan to do after school, the majority will say, 'Go to university, then get a job'," says James Eder. "I ask them, 'How about starting your own business?" Studentbeans.com founder James Eder talks to Real Business about being a young entrepreneur, why nine in ten businesses fail and his favourite tip from the Naked Leader.

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Editor's Comment

Matthew Rock

By Matthew Rock.

I've discovered the biggest General Election issue that won't get discussed. It's costing us somewhere between £60bn and £140bn.... Read this comment in full »

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Carbon Trust Real Business
Poll in association with the Carbon Trust