Real Business - The Champion of UK Enterprise

My Greatest Inspiration

What and who inspired the country's most successful entrepreneurs to set up their own companies? In association with Orange, we quizzed Britain's most enterprising individuals about their greatest inspirations.

James Eder

By Real Business, published 1 year ago in My Greatest Inspiration.

Studentbeans.com

James Eder of Studentbeans.com tells us how he's inspiring the next generation of entrepreneurs.

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James Eder is doing his bit for the next generation of entrepreneurs. He volunteers for Young Enterprise. He's an ambassador for Make Your Mark. And he's a guest lecturer at Birmingham University. "If you ask a group of 15-16 year olds what they plan to do after school, the majority will say, 'Go to university, then get a job'," says James Eder. "I ask them, 'How about starting your own business?" Studentbeans.com founder James Eder talks to Real Business about being a young entrepreneur, why nine in ten businesses fail and his favourite tip from the Naked Leader.

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Editor's Comment

Matthew Rock

By Matthew Rock.

I met the man who taught Britain to rock n' roll.... Read this comment in full »

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