Behold the 2010 Customer Kings!

The economy has taken a battering over the past year, but that hasn’t stopped some firms from laying on a royal feast for their clients. Meet the Real Business/Cisco 2010 customer-service champions.

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We scoured Britain to find innovations that really did make the customer feel like royalty – original ideas, ingenuity of delivery and proof of effectiveness. We were awed by what we found.

We elected eight winners and eight highly commended companies, as well as crowning an overall Winner of Winners. From hairdressers and lingerie etailers, to hat makers and disability-friendly pubs, these 16 firms are truly the nation’s Customer Kings.

Each one has done something exceptional to improve the way it interacts with customers. The Winner of Winners, Green Energy UK, stunned us with an entry unlike anything we’ve seen before – CEO Douglas Stewart will receive a £5,000 prize courtesy of Cisco.

To find out which companies best serve their customers, and just how they do it – from an online back-up service that gives its customers “Korean endings”, to hats with a lifetime guarantee – download the PDF below.

Oh, and feel free to imitate, rip off, plagiarise and purloin any idea you see within. Everything here is for you to plunder. Who knows? You could be crowned a Customer King in 2011...

To read more about this year's Customer Kings competition, visit: