PR tip 1: spread by word-of-mouth
By Jamie Oliver
What's the biggest reason behind Green & Black’s success? It's all about the PR, says marketing director Carol Welch.
Comments
Get record sales with online videos
By Rebecca Burn-Callander
If you’re still using tired old written testimonials on your website, you’re missing a trick. It’s time to wise up to the future of online testimonials – and it’s video.
Comments
Going Stateside
By Kate Pritchard
His business is growing at 400 per cent a year. His website is more popular than Lastminute.com and FriendsReunited. Turnover has hit £6m. Now serial entrepreneur Nigel Botterill is about to crack the States.
Comments
Keeping up with a fast-paced market
By Catherine Woods
Dithering is never good for business but it’s especially bad when your market changes in an instant.
Comments
The rise and rise of posh porn
By Rebecca Burn-Callander
“Erotic art isn’t taboo anymore,” says Mark Davis, the driving force behind online retailer ObsessionArt.com.
Comments
Facebook and your customers
By Dan Matthews
Exclusive: the future of social networking, according to one of the world's great technology entrepreneurs.
Comments
Mr Asia
By Matthew Rock
No one knows more about doing business in China than John Harris, founder of Alba.
Comments
Mobile marketing
By Melissa Hancock
82ASK, the first mobile text-and-answer service to launch in the UK, recently re-branded as “Texperts” as part of a £1m marketing campaign.
Comments
QlikTech’s feverish over viral sales
By Melissa Hancock
What do you do if you’re a young software company trying to compete with the marketing budgets of Microsoft, IBM and SAP?
Comments
Jewel purpose
By Matthew Rock
Barbara Snoad of uber-trendy jewellers Theo Fennell is taking one of the UK’s most glamorous brands into new markets.
BUSINESS NEWS >>
By Catherine Woods - August 21, 2008 4:31pm GMT
By Kate Pritchard - August 21, 2008 11:57am GMT
By Catherine Woods - August 20, 2008 5:34pm GMT
By Kate Pritchard - August 20, 2008 5:28pm GMT
By Catherine Woods - August 20, 2008 5:05pm GMT
BUSINESS COMMENT >>
By Rebecca Burn-Callander - August 21, 2008 5:02pm GMT
By Zarrin Lilani - August 20, 2008 4:09pm GMT
By Stuart Rock - August 20, 2008 11:59am GMT
By Matthew Rock - August 20, 2008 10:07am GMT
By Rebecca Burn-Callander - August 19, 2008 4:57pm GMT









Comments