Britain’s retailers must adopt contactless payments for expectant customers or get left behind. Those yet to embrace the tap and go method can learn from food and drink businesses, which are leading the charge.
Sales & Marketing
To support the growth of online businesses globally, digital payments service Stripe has introduced Stripe Atlas at Mobile World Congress 2016, which will provide a framework that includes incorporated business and bank account in the US.
On 22 February Google finalised its roll-out of the permanent removal of all Right Hand Side Ads across the Search Engines Results Pages [SERPs] worldwide. How will this impact businesses?
Over half of consumers say they love their favourite stores due to its ambience – placing multi-sensory cues such as design, fragrance, lighting and music above good service from friendly staff.
Following the reveal of its new “A Patchwork” collection to over 1,000 VIP guests including Naomi Campbell and Rosie Huntington-Whiteley as part of London Fashion Week, Burberry has provided customers the chance to purchase and personalise goods immediately.
Celebrity chef and judge on The Great British Bake Off, Paul Hollywood, has put his four-bedroom home on the market and you can snap up the Kent property for £795,000.
Shopping statistics accurately give you the figures for who bought your products, but have you spent much time thinking about the near misses?
What does 2016 have in store for B2C ecommerce? We take a look at the trends that will define the year, and the opportunities that online retailers simply can’t afford to miss.
Last year saw the rapid evolution of the "we want it now" consumer. Today we expect a personalised experience, demand it in a shorter timeframe and are knowledgeable enough to recognise poor customer service when we’re faced with it.
You certainly have to be clear from the outset what type of business you want to be – but you don’t need the flashiest all-singing product or marketplace to be able to engage millions.
Victor, the rising UK on-demand private jet service, has teamed with Uber as part of a US expansion that is offering customers the chance of experiencing the high life for a Valentine’s Day treat.
As a virtual newcomer to marketing communications, social media’s impact is evolving all the time. Rather than an easily measurable existing tried and tested marcom such as DM or advertising, how can we make it work for SMEs? Gavin Hammar, founder of Sendible, explains how.