At a point in time where data protection legislation is about to get stricter, only 43 per cent of businesses store customer data in a dedicated CRM – and it will risk customer experience.
May 2018 will see the implementation of GDPR. This new legislation will change businesses’ legal responsibilities in the management of data – and being legally compliant will help you avoid some hefty fines.
For those looking to implement GDPR ahead of time, here’s a quick round up of the steps you should be looking to take.
We canvassed the business landscape for opinion on the Conservatives and Liberal Democrats’ manifesto pledges to introduce ethnic pay gap reporting.
We are less than one year away from the EU’s new data protection law, which begs the question of whether businesses are GDPR ready. Sarah Thompson of McGuireWoods summarises where we are now and provides some fast facts.
It may seem overwhelming, but tackling the EU GDPR strategically and logically will make the task more manageable for businesses.
It’s time for companies to stop making assumptions about customers behaviour and interests, and start making use of location insights.
For the last 20 years, brands have followed consumers around the internet, surfacing spammy retargeting ads for products they already have. This kind of “personalisation” has been driven by a use of browser cookies and mobile IDs – and needs to end. Instead, all hail permission-based marketing.
The Broadband Doctor reveals some insightful information: A faulty telephone line could be the cause of your slow broadband connection.
As the end of his first year in office approaches, Sadiq Khan has unveiled the role he thinks is key to better utilising London’s technology prowess.
In today’s competitive landscape, the best CFOs help corporate leaders make more informed decisions. As such, their role has evolved.
CFOs are under too much pressure, Dun & Bradstreet has found, with 56 per cent of its survey respondents citing board expectations to be unrealistic.