When it comes to marketing opportunities, around 98 per cent of branded or business-related texts are opened by mobile users, and 90 per cent are read within three minutes of being received.
If businesses don’t move with the times, they risk being left behind – expanding your brand means getting on board with new technology, even if it’s outside your comfort zone.
Growing up in the UK, iconic adverts were limited to television and print. The age of digital advertising is ever-present today, yet the images and messages conveyed in those adverts are still alive, stored as memories that make an appearance whenever prompted.
Many organisations are using artificial intelligence (AI) to crunch through huge data systems so that they can discover a new, more effective, business AI performance, discusses Webgains CEO Richard Dennys.
There’s a right way and a wrong way to use workplace email, and when it comes to using the CC function, it’s quite easy for workers to get under each other’s skin.
Where the insurance sector is concerned, it is safe to assume that, for consumers looking for a new insurance policy, websites are the first port of call, whether on a pc, laptop or smartphone, regardless of the device they eventually purchase from.
While the business world has slowly caught on to the true power of the smartphone as a business tool, it’s a lethargic response which opens up real opportunities for those organisations who embrace mobile ways of working.
Any company doing business online faces the possibility of being hacked. But while UK bosses acknowledge the need for strategy to mitigate digital risks, they believe most cyber issues don’t apply to them in the first place.
HR knows change requires flexibility and support for employees. But these are often around things like putting a new policy in place. What can HR do when change is a much bigger beast, as it is with digital transformation?
Cloud infrastructure – it’s been the talk of the town amongst industry insiders, businesses and pretty much anyone who knows how to use a computer.
Revolut, a two-year-old banking app and Real Business Future 50 victor, has received a $66m Series B investment to supercharge global expansion at an “aggressive” pace.
A simple solution for improving the day-to-day activities of the workforce could be by taking a sensible approach to technology innovation.