How to use Twitter to gain potential clients
Twitter is a great way to research potential clients, learn about your rivals, and discover new ideas.
James Olden: From wanting to become Batman to FX app extraordinaire
From world domination to wanting Batman's job, CEO and founder James Olden on what inspires him.
Been cooking the books? How to tell HMRC without going to prison
Former HMRC inspector corporate tax Thomas Adcock tells you how to break the sorry news.
5 reasons why live-chat fails your customers
Live chat aims to create a low cost alternative the phone – updating the modern way consumers interact with brands. Sales and call centre agents can handle multiple simultaneous chats and customers receive fast and efficient help and advice without leaving the website.
Should UK SMEs believe in a Cyber Monday miracle?
From Halloween to Hollywood-movies, our cousins in America have donated some fantastic cultural milestones and traditions to the world.
Employing army reservists can benefit small firms, claims MoD
The recent announcement by the Defence Secretary that employees who are part of the Territorial Army (TA) should be allowed to take up to 40 days a year off work for training has provoked a mixed response from employers.
Tips on how to target different genders in marketing strategies
Men and women respond differently to many things in life and unsurprisingly how they respond to adverts varies too – but do gender-targeted adverts work?
Funding for Lending scheme to be refocused on small business
The Bank of England today announced that its flagship funding for lending scheme, which offers banks cheap credit to boost household and business borrowing, will be refocused away from mortgages and onto businesses as of next year.
Micro-businesses are struggling to keep pace in the technology race
Half of the UK’s microbusinesses and sole traders believe that they now work harder than ever, and that new technology is partly to blame.
6 ways to build a strong online brand
How do you keep momentum and grow the brand identity in this ever-crowded marketplace?
What you can learn from Zoopla about succeeding on social media
In many respects Zoopla's social media success speaks for itself. With more than 30,000 Twitter followers and more than 40,000 Facebook likes, the company is reaching a strong audience.