In 'The Curve', author Nicholas Lovell argues that future businesses will need to use the 'free' concept to attract fans, use technology to keep in touch with those fans, discover what matters to them, and then allow them to spend as much as they are willing to on the things that they truly value.
From Taco Bell's decision to rename a historic landmark, to statues of Michael Jackson popping up around Europe, here are eight of the best PR and marketing stunts.
Once again, Payroll Year End (PYE) is fast-approaching and many finance teams will no doubt be under considerable pressure to balance their day-to-day responsibilities alongside the admin tasks needed to complete an annual PYE return for HMRC.
Although device shipments grew 4.8 per cent in 2013, a further 6.9 per cent increase seems likely, according to Gartner.
A bi-annual study of the business competitiveness of over 100 cities in ten countries around the world by KPMG has found that the UK is one of the most attractive countries to do business.
UK companies are performing particularly well in Asia, and joining the ranks of the very best performing businesses in Asia.
The energy watchdog Ofgem has announced a full investigation into the energy market after it confirmed concerns about lack of an effective competition.
Flexal Springs used Government-backed export insurance to get peace of mind when taking on a big overseas contract.
There has been a flurry of listing activity in the last few weeks, with well-known brands Poundland and Pets At Home floating on the London Stock Exchange, swiftly followed by online takeaway giant Just-Eat announcing its intention to do the same last week.
Economic growth slowed in March to an eight-month low after record levels in February, but remains well above average, according to the latest CBI Growth Indicator.
Over 40,000 people have moved from claiming benefits to running their own business through a government scheme launched in 2011.
It's up to the business owner to nurture their employees. Here are four ways to build a happy and productive workforce.