4 ways to grow trust in your content

New Kentico research finds that people generally trust brands, but it is a fragile and fleeting trust that businesses must work hard for, otherwise it can easily break.

How to stand out from the online crowd with a human touch

A recent report has claimed that the average internet shopper in the UK will spend more than £1,000 online this year, making ecommerce worth £45bn in 2014. This 16 per cent increase in sales confirms what even the most clueless know – there’s a massive opportunity to make money online. However, as the market becomes increasingly competitive online stores need to make more effort than ever to stand out.