WhatsApp has terminated its annual consumer fees – a monetisation method that saw consumers charged for app usage after one year. Instead, the company will focus on generating revenue from business customers, a decision that appears to have come directly from parent company Facebook.
Cocoon Networks, a Chinese technology and investment firm, has launched a £500m venture capital fund to get behind tech startups across the UK and Europe.
Incoming changes to EU trade mark legislation could soon make it easier to obtain trade mark registrations for any sounds, or even smells, that consumers would associate with brands.
Robots will not replace marketing people. That statement has been repeated with glee, by marketing people I might add, in response to programmes and articles that talk about how robots are replacing white collar jobs.
British Business Bank Investments recorded a profit of £11.8m in the five months to 31 March 2015, after a period spent investing through providers of finance to smaller businesses and small mid-cap firms.
Monday 18 January was no ordinary start to the week – indeed, the day was dubbed Blue Monday, “the most depressing day of the year”, which a handful of brands capitalised on with marketing campaigns designed to spread cheer among despondent consumers.
The number of brands advertising in game titles has increased. However, we took a look at the potential risk it poses if a brand doesn't take careful consideration of where and in what it chooses to advertise.
In a turnaround story of epic proportion within just over three years, the UK has gone from nowhere, lagging far behind the USA, to acknowledged world leader who set the world's agenda in crowdfunding, alternative finance more generally, and fintech.
Finding talented employees who can drive your business forward is no easy task. Recently however, the difficulties faced by recruiters have been compounded by the digital skills gap, which shows no sign of abating. With that in mind, we’ve got seven suggestions to make the hiring process easer.
Nick Coleman, CEO of pork crackling brand The Snaffling Pig Co., reveals how his business started with a bet between mates – and is now set to pass the £1m turnover mark.