Claire O’Brien, head of IP litigation at law firm Mills & Reeve, uses a recent high-profile case to discuss the best approach to take when you want to protect your brand.
Only two per cent of shoppers convert on their first visit to an online store; meaning brands need to be active in retargeting prospects where possible.
We have all had to partake in team building activities, no matter what job role we find ourselves, but they can be a great way to boost business productivity.
Hoping to take advantage of social media marketing and networking opportunities in 2017, John Savage sets out his considered business targets.
Specialist stores that provide expert advice are at risk of being driven off the high street – here, we look at what they can do to keep pace with the giants.
As a longstanding software company – Oyster Bay has been running since the 80s – it is important to keep up with changing technology.
Millennials are set to outnumber baby boomers in the office in 2017 for the first time, and they demand more than a pay cheque. Offering new talent the option of being part of a mobile workforce will go a long way in attracting them.
If you want to create the ultimate workplace then there are a few things you’ll need to take into account – as is suggested in this infographic.
The doors of the new Tottenham Hotspur stadium aren’t set to open until August 2018, but Real Business received an early look at the future White Hart Lane via virtual reality.