It seems Nestl? won’t give up until it gets KitKat that trademark
Nestl? has long wanted to trademark the four-finger shape of its KitKat bars, and 17 May marks its latest attempt to stop the competition (Cadbury) from getting a say in the matter.
Nestl? has long wanted to trademark the four-finger shape of its KitKat bars, and 17 May marks its latest attempt to stop the competition (Cadbury) from getting a say in the matter.
New research by Alix Partners sought to identify why, as of late, private equity businesses are getting rid of portfolio company CEOs within two years.
Although we may enjoy routines and feel completely at a loss if we don?t have things the way we are accustomed to, it is within our capacity to make considerable changes so that we are more efficient or more contented in our environment.
Martin McCourt has taken on the role of chairman at hospitality tableware provider Dudson and Real Business sought to find out what strategies he’s put in place to help the company grow.
In keeping with our?goal of being different, this month we were delighted to be awarded the esteemed D&AD Wood Pencil award for our 2016 company rebrand, which sought ? amongst other things ? to reflect the way our business and identity differ from those of our industry competitors.