They’re in the business of selling booze to a nation that’s not afraid of a good tipple, so it’s no surprise that drinks wholesaler The Parched Parrot has seen sales soar to a cork-popping £88m. That’s a 95 per cent increase over the past four years.
From soft drinks to hard tack, The Parched Parrot supplies wholesalers and cash-and-carries with discounted branded products. Jack Daniels, Laurent Perrier and Smirnoff are just a few of the big names that have been supplied by the company since 1998.
Buying in bulk allows them to negotiate competitive price deals with beverage producers so they’re able to offer their customers more poison for their pound, and they deliver to all UK and European communities. The Parched Parrot features on the Hot 100 for a second year in a row – cheers to that!