Telling the truth about SME life today

54: Prestige Finance

Prestige finance director Simon Stern is cagey about talking up his company’s prospects, and refuses to boast about its growth of 85 per cent in recent years. As a money-lending business specialising in sub-prime mortgages, which has loaned cash to people with adverse credit or who are in mortgage arrears, the business is staring at a rocky road ahead.

“The sector has been vibrant of late, but recent events mean many companies in our sector are in a fight for their lives,” says Stern. “We’re structured to survive, but many are not, and we’re accepting the strong chance that our sales will fall next year.”


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