Asos warehouse fire cost up to £30m in sales

The company, regarded as one of the UK’s most successful ecommerce operations, was hit by a fire in one of its main warehouses in Barnsley in June, which chief exec Nick Robertson said cost it £25-30m in sales.

Despite this, in the three months to the end of August its sales went up by 15 per cent overall, with UK sales seeing a 33 per cent increase.

International sales rose by six per cent, but would have been 14 per cent were it not for the increasing value of the pound.

“In the new financial year, we’ll make significant investments in our international pricing and proposition, as well as in our logistical infrastructure and technology platform,” said chief executive Nick Robertson.

“As a result, we expect profit before tax for the year to 31 August 2015 to be at a similar level to 2013-14.”

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