Famous guitar brands like Gibson, Fender and PRS Guitars have been immortalised in the annals of rock n’ roll alongside the musicians that played them. It’s not just that they’re household names, it’s that US companies have dominated the market for decades.
Being featured in articles online or in print can be a great marketing opportunity for SMEs and often getting coverage simple comes down to letting reporters know what your business is doing. This is Real Business’ guide to dealing with business journalists, whether you’re in the public relations industry representing small businesses or run your own startup.
Entrepreneur, angel investor, mentor and private equity head James Caan gave us his predictions for 2015.
Travelling to visit distributors and research new markets can be an expensive investment for a small business – here’s the Real Business guide to cutting down the costs of business travel.
The GROW:OffshoreWind fund and advisory service is aiding SME manufacturers target the burgeoning renewables sector.
They may not have the benefit of an extensive supply chain, bulk buying discounts or a well-known brand, but there is one area SMEs can always reign supreme – customer service.
It likes to take big punts on new products or services, but how long will investors continue to show patience with Amazon, the online retail giant.
Buoyed on by the acquisitive nature of larger businesses, the British economy is seeing more funds committed to growth.
The surge in new business creation shows no signs of abating, with 2014 figures already surpassing those from the previous year.
Getting a bit of the founder's personality into a business can help enormously with market penetration – and for these five companies brought untold riches.
Having moved from the school room to the boardroom after developing their disruptive education technology, the duo behind Firefly reveal all to Real Business.
It’s not just Santa that’s spent the whole year preparing for Christmas, the UK’s SME chocolate manufacturers are coming to the end of an often near year-long preparation period for their most important time of the year.