Can sales and marketing ever REALLY make a united front?
Sales and marketing teams working in silos could destroy an SME. Here’s why collaboration is key, but is it possible? Diego Lunardi explores.
The Art of Selling: 6 ways to set your company up for CRM success
Customer relationships are everything. Here are 6 top ways that companies can set themselves up for CRM success, according to contributor Diego Lunardi.
The Art of Selling: 6 ways your sales team can leverage lessons from the World Cup
Maximizer’s Diego Lunardi explains how to leverage World Cup fever to align your sales team to make those crucial goals.
The Art of Selling: 5 new rules of engagement for sales
Gone are the days of aggressive sales strategies. Here are the five new rules of engagement for sales, as outlined by Maximizer’s Diego Lunardi.
