Has Apple lost its advertising mojo, asks Frances Brindle, analysing the tech giant's latest ad campaign.
Are you hip, sexy, and flying with Virgin” If so, you must be exactly like the people in the airline's latest TV advert…
Vampire parties and horrible table manners were selling this year. Once again, Frances Brindle picks the best ads of the year.
Walk down the high street and you're in a sea of failed attempts at attracting new customers, and surely you've thrown away many flyers and ignored many campaigns yourself. So, what really works?
We’re only a third of the way through the year but we’ve already been subjected to a crop of terrible ads. Here are four of the worst offenders.
Flick through the TV adverts and it’s wall-to-wall footage of people waxing lyrical about discount sofas. So, where to look for good ads these days?
Five ways to make your marketing more effective in 2012.
What are the best Christmas ads of 2011″
Phones 4U’s Halloween advertising campaign might have children cowering behind sofas but it’s a darn sight better than British Airways’ latest attempt.
So, Rachel’s Organic has a new advertising campaign. And I’m not impressed. Here’s why.
If you ?re thinking of dipping your toe in the murky waters of corporate sponsorship, here are five things to bear in mind.
Store your car in a barn for 40 years, and it will miraculously become desirable again. Unfortunately, it doesn’t work that way with brands. Point in case: Old Spice.