The new VAT: 5 things you need to know

On 1 January, 2015, the European Union (EU) fundamentally changed the way value added tax (VAT) was calculated for direct-to-consumer sales of electronically supplied services. With significant consequences for digital marketers in the UK, James Fredlund, vice president of tax at Digital River, shares the five things he believes businesses need to know to succeed in this new regulatory landscape.