Jason Ball is on a mission to help today?s B2B marketers improve their strategies, differentiate their messaging and deliver the kind of content customers actually look forward to receiving. He has over 20 years? experience working with virtually every kind of business ? large, small, mainstream, niche ? selling everything from cutting-edge tech to top-flight professional services. He is the founder of Considered Content, a London-based B2B marketing firm that?s worked with household names including Vodafone, Microsoft and EY together with specialist innovators in technology, professional services and high-end manufacturing.
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Telling the truth about SME life today
Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.
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