Mark Artus

10 tips to ensure your brand stands the test of time
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By Mark Artus
10 tips to future-proof your brand
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By Mark Artus
What you can learn from World Cup branding (and vuvuzelas)
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By Mark Artus
Getting to the heart of ketchup politics
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By Mark Artus
Toyota: Brands taken years to build can be smashed in seconds
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By Mark Artus
Google vs Apple
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By Mark Artus
Kraft bid: Should Cadbury accept the corporate dollar?
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By Mark Artus