Olly Goodall
Content Specialist
Olly Goodall is an content specialist at Real Business. He researches, creates and delivers diverse content types such as blogs, SlideShares, interviews and more. Working with clients to tailor content to each target audience, he is involved throughout the creative process, from content brainstorming through to keyword research and content creation. With experience client side and agency side, he has written online and offline content for a range of sectors, including tech, education, transport and finance.

7 Questions

Likes to write about
People, brands, motivation, persuasion, marketing, anything that's useful to the people reading it.
Business idol
Nile Rodgers. He keeps coming back to sell the same great thing.
Industry to watch
Film.
Guilty pleasure
Withnail and I.
Lessons from your first job
There's more to life than process (but it is important).
Productivity tip
Run 5k three times a week.
How do you like to be contacted?
An email with a cherry on top.
Author posts
Why SMEs should consider electric vehicle charging

8 min read

How to win at company culture: An inside look at the UK’s SME Culture Leaders

17 min read

The top mistakes companies make when building workplace culture

8 min read

What do impressive company cultures have in common?

9 min read

The results are in: Celebrating the UK's Top 25 SME Culture Leaders

17 min read

How does the work environment shape employee health?

7 min read

How company culture affects employee health and wellbeing

9 min read

Useful company culture examples for small businesses

9 min read

How to improve your business credit score

5 min read

Practical tips on mobile app development for small businesses

7 min read

There are four types of company culture. Do you know yours?

11 min read

How to create and execute a company culture strategy

18 min read

Smart meters and AMR devices: What are the business benefits?

4 min read

Staff motivation: Techniques, examples and quotes from SMEs

17 min read

Eight awesome examples of social media business cards

5 min read

The best affiliate marketing books every SME should read

8 min read

Staff turnover: How to calculate it, what causes it and how to reduce it

13 min read

Everything you need to know about experiential marketing

9 min read

London offices have the highest uptake in over 5 years

3 min read

What car should I buy? The new SEAT Tarraco might just be the answer

4 min read

Company cars: Why you should try before you buy

3 min read

New process tackles car-buying decision fatigue

4 min read

The best social media marketing books every SME should read

14 min read

The aesthetic evolution of Amazon, Google and Yahoo

6 min read

Business energy: Options, considerations and expectations for SMEs

6 min read

Your complete guide to staff appraisals

8 min read

Team building: Activities, games and exercises people will actually want to do

12 min read

Effective elevator pitch examples and how to write one

9 min read

The benefits of content marketing and how to get started

6 min read