The controversial Scottish craft beer business BrewDog has now raised more than £3m through their Equity for Punks scheme, making it one of the most successful equity crowdfunding schemes in the UK ever.
The scheme offers investors and fans the chance to buy equity in BrewDog for £95 a year. It was rolled out in June and generated over £1m on its first day. Co-founder James Watt says that more than 10,000 individual investors have bought shares in firm. “Raising £3m in just two months demonstrates the epic support behind the craft beer revolution,” he says “Equity for Punks is rewriting the rules of business finance and it’s putting our customers right at the heart of our operation.” As well as a share of equity, investors are offered discount in BrewDog bars and the chance to attend the company’s AGM. The firm plans to use the funds generated by to further invest in its new brewery, growing national chain of bars and a bottle shop. They currently boast 147 employees, export deals covering 38 countries and they expect to turnover £20m in 2013. Watt continues: “The phenomenal success of Equity for Punks has proven how much our fans believe in our mission to redefine the UK beer scene. We want this expanding community of beer punks to share in our growth and come along for the ride.”
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