Some of the franchise owners have been with the £12m-turnover business for decades while others have left but still want to keep up-to-date with what’s going on. “We now have a club,” Bader says. “It’s very difficult to close the door on someone who’s been in the business for 20 years. At one stage I was passing news around and thought ‘this is ridiculous’. We needed some sort of formal avenue."
For many years, Bader has sent out a newsletter to the franchise network and members of the club receive that as well. People are also kept up to date with law changes and other such operational matters.
Bader, who introduced the Molly Maid franchise to the UK more than twenty years ago, also motivates her top staff by offering them opportunities to attend conventions, regional meetings and go on exotic holidays. “We recently got back from Crete where we took some top sales people,” she says.
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