Date founded: 2011
Founders: William Janssen
William Janssen is the CEO of Desolenator, a cleantech venture designed to support the unfortunate people around the world that are living in poverty without access to clean drinking water – a number that totals one billion.
People are trekking for hours each day to access water, which can cause diseases through the contaminants it contains.
Janssen has a vision that Desolenator can be the solution. The device runs off of sunlight and can remove 99.9 per cent of contaminants from any source of water, whether it includes salt, arsenic, typhoid or otherwise.
A qualified engineer, Janssen harnessed that technical knowledge and desire for social change to develop the first prototype in his kitchen and worked with established social enterprise partners to take the clean tech product to market.
In addition to the health benefits, the goal is to provide women and children with the chance to study and work rather than trekking, in vain, to find clean water sources. The firm will produce pay-per-use models to make devices affordable, while there will also be community units created for the developing world.
Desolenator is convinced it will be able to save lives, while rivals will have no choice but to lower prices – effectively creating a fairer and more competitive marketplace.
Longevity and ease of use are key themes behind the device too, with a design that will allow it to run for up to 20 years with little maintenance required to keep it up and running.
The firm ran a crowdfunding campaign on Indiegogo last year and achieved presales across 23 countries, which demonstrated the broad need for such a product. It’s working with the likes of UKTI, Orion and the Californian government to secure support, which will in turn support the users.
The next goal is to target millions of families across India and South America, licensing the tech to corporations with a view of providing water independence to 2.5m within five years.
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