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Do you understand the value of your IP?

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Do you understand the value of your intellectual property (IP)? IP is one of the most important things you must look after. From your logo, your brand, and even the design of your products, your IP forms a huge part of your business.

Don’t think that IP is just for inventors – it’s for all breeds of business people: startups, entrepreneurs, small business owners, large business owners, anyone who has set up a business.

In association with Keystone LawReal Business editor-in-chief Matthew Rock is chairing an conference at the British Library Business & IP Centre on Tuesday 28 September.

From inventors to legal experts, the “IP, innovation and investment conference” will also feature BBC online Dragon and founder of Ariadne Capital Julie Meyer, to help you get to grips with IP.

Specifically, the full-day event will give you practical advice on protecting, commercialising, financing and selling your IP.

“The recession has changed investors’ viewpoint on businesses, when they will invest, and when they won’t invest, so it’s made life tougher,” says Jim Shaikh, inventor of the Yoomi bottle.

“One of the most important aspects of startup business is the intellectual property, that’s one of the key value points.”

To find out more about how you can commercialise your IP, join us on September 28th at the British Library. Check out the full programme on the BIPC’s website, where you can also book your place.

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