In the old days, they called it exporting, or overseas trade. Today, many new business start with a global mindset. Sustainable growth over the long term will come not only from a strong domestic base, but from the ability to scale your business in an international market.
At the same time, international business brings its own challenges. Overseas markets can be culturally challenging, and business environments differ dramatically. Currency volatility can jeopardise the best-laid plans.
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