
1. Sign up to a voucher code site
Sign your business up to a voucher code website, such as www.myvouchercodes.co.uk. These sites list money-saving promotional codes and discount vouchers on various brands. These codes are then tracked. For each successful sale, you pay commission. “If you do advertise this way, add ‘voucher code’ to your keywords to try and bring some of the searches direct to your website without having to pay commission to a third party,” advises Guy Levine, who runs Manchester-based Return On Digital.2. Set up a Facebook page
If your business isn’t on Facebook, you’re missing out on a big chunk of web traffic. US bakery Sprinkles updates its Facebook page every day with details on what it’s baking. It also includes a special password. If you “whisper” it in one of the stores, you get a free cupcake. Genius. It now has more than 130,000 fans on Facebook and credits it as the single most important reason why the business is growing.3. Get rid of duplicate domains
4. Tweet
Twitter etiquette dictates that you don’t plug your own website too often – but people will visit out of curiosity if they enjoy your posts. Buying agent Tracy Kellett of BDI Home Finders (@buyingagent) has nearly 1,000 followers and a Twitter influence score (measured at klout.com) to equal Stephen Fry. Since she started Tweeting in November 2009, visits to her website www.bdihomefinders.co.uk have more than doubled.5. Make sure your web pages load quickly
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