Telling the truth about SME life today

Franchising: case study

Huseyin Ozer had an unusual motive for opening his Turkish restaurant. "I was so embarrassed taking girlfriends out for a seductive evening in London in the seventies and finding there were only kebab shops. That is no way to a woman’s heart." His solution: set up a franchise business of high-quality restaurants. To find out his tips for franchising success, click here. First published in 2000.


Related Stories

More From


If you enjoyed this article,
why not join our newsletter?

We promise only quality content, tailored to suit what our readers like to see!