Telling the truth about SME life today

Future 50 star: Floxx

The company: Floxx

The boss: Rich Martell

UCL student Rich Martell almost got expelled when he created FitFinder, a lecherous website that helped students post pics and details of hot girls and guys they saw around campus. His follow-up is Floxx. Same lechery, but now with other location services. Backers include former Dragon Doug Richard and Silicon Valley investor Kevin Wall. Pervert’s dream” Maybe. Cash cow” Likely.

Return to the Future 50 list.


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