Telling the truth about SME life today

Future 50 star: Oxford YASA Motors

The company: Oxford YASA Motors

The bosses: Nick Farrant and Dr Tim Woolmer

The electric car took a pasting when the Top Gear trio tested the Nissan Leaf the Leaf ran out of juice outside Lincoln; no charge point could be found. Clarkson declared the electric car dead.

The debate naturally focused on battery capacity. But what about the motor” If the electric car can be fitted with a new type of motor, will Clarkson change his mind Oxford YASA Motors may have just the thing. Oxford University’s Dr Tim Woolmer has developed a revolutionary electric motor. The Yokeless And Segmented Armature (YASA) delivers 40Nm/kg four times the output of current models, for the same power. And it’s half the size.

Woolmer says: “These patented improvements mean the YASA motor has the lowest volume and weight. So, for the automotive, aerospace and transportation markets, it will package in a smaller space, but delivers higher performance. That means less material and cost, so it’s suitable for high-volume, low-cost production.

Woolmer’s co-founder Nick Farrant says: “The automotive electric motor market will be worth £15bn by 2020. YASA Motors is in a position to secure a good share of that.

Return to the Future 50 list.


Related Stories

More From


If you enjoyed this article,
why not join our newsletter?

We promise only quality content, tailored to suit what our readers like to see!