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Future 50 star: Snap Fashion

The company: Snap Fashion

The boss: Jennifer Griffiths

Girl sees skirt of her dreams. Girl can’t afford skirt. Girl uses mobile to photograph skirt and is instantly told where to find a similar item at a lower price. And founder Jennifer Griffiths, who has a first class degree in computer science from Bristol, claims her algorithms factor in both dress size and body shape.

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Telling the truth about SME life today

Real Business has championed entrepreneurship in the UK since 1997. It is now the main source of inspiration, education, and collaboration for the owners of fast-growing businesses, from startups to mid-market companies. Real Business provides readers with high profile interviews, news, insight and industry benchmark reports, as well as a growing stable of events tailored to SME growth.

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