
Run by the Association of Town and City Management in partnership with the National Skills Academy for Retail, The High Street Skills Programme will give access to new training across 75 locations in England to about 3000 people.
Under the proposed scheme, skills trainers will run workshops and webinars covering consumer technology, social media and mobile marketing. ATCM’s initiative to introduce the HSS programme follows some recent studies that have found a ‘digital divide’ between large and small businesses. A staggering 1.6m SMEs do not have basic digital skills, 37 per cent of SMEs do not have a website, while only a small one per cent of SMEs use social media to generate revenue.Share this story