Bespoke tailor Cad & the Dandy has created a Savile Row first: DNA linings.
Co-founders James Sleater and Ian Meiers recently teamed up with a company called DNA Art UK – which featured on Friday night with Jonathan Ross – to produce the individualistic silk suit linings. “Our customers are sent a swab-kit in the post. They return a sample of their DNA which is used to create a totally unique piece of art work,” explains Sleater. “Customers can choose which colours are used to display their DNA chart and we print it onto the silk which we use to line their suit,” he continues. “What could be more personal than being wrapped up in your own DNA?” Despite the geek factor, we think it’s pretty cool. Former banking professionals Sleater and Meiers set up Cad & the Dandy in 2008 after they were both made redundant from their jobs in the City. They now have three stores in London. Turnover hit £1.3m in 2010.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.