Name: Jason Petsch 

Age: 38 

Company: GRITIT. We specialise in gritting and snow clearance with local delivery       

Turnover: £7.8m 

First job: Working in my father’s warehouse when I was 12 in Durban, SA. The company was a wholesale agricultural business.

Dream job: Driving a boat on the ocean, somewhere tropical and warm!

Car: Porsche Carrera 911.

Economy, business or first class: Economy.

Most extravagant purchase: My car.

Most played song on iPod: “Insomnia” by Faithless.

Best business book: Blue Ocean Strategy by W Chan Kim and Renee Mauborhne

Worst business moment: Any time we lose a client.

Proudest business moment: Watch this space!

Business mentor: Simon Lester, chairman of Lester Hotel Management and Daytona Motorsport. He also holds the position of group chairman for the Academy for Chief Executives.

Next big thing: Privatisation.

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