News revealed as most desirable company to work for in 2018

3 min read

21 March 2018

Luxury fashion brands and online retailers have become the most popular companies to work for in Britain, according to the latest survey from LinkedIn.

Brands including Richemont, Kering, Selfridges and L’Oréal, as well as online marketplaces and Amazon, have replaced traditional retailers like John Lewis and Arcadia Group – the owner of Topshop – on jobseekers’ list of most sought-after employers.

Announced on 21 March, the Top Companies list 2018 is the third annual survey carried out by LinkedIn of the most popular firms to work for. The professional network analysed billions of online actions from its 24 million-strong UK user base to come up with the country’s top employers.

After a challenging year for the UK high street, topped this year’s list, providing further evidence of the increasing power of online retailers and their influence in luring talent away from more traditional employers in the sector.

Financial services also continued to attract top talent, despite growing uncertainty in the industry around Brexit. Four major banks and four professional services businesses all made LinkedIn’s list for the first time, following the fastest growth in business volume in the sector since August 2015.

Goldman Sachs, HSBC, Barclays and JP Morgan Chase, as well as McKinsey & Company, EY, Accenture, and Boston Consulting, all joined this year.

“Every year the Top Companies list reminds us how fierce the competition for talent is, and 2018 is no different,” said UK news editor at LinkedIn, Emily Spaven. “

“We’ve seen that businesses are increasingly using LinkedIn to make themselves as attractive as possible to the top talent, by leveraging their employees as brand ambassadors to convey the most authentic voice.”

Welcoming the news that her firm had come out on top in 2018,’s talent brand and engagement partner, Holly Middlemiss, said that her company’s culture made it stand it out from other employers.

She added: “Our ASOSers live and breathe our values of authenticity, creativity and bravery in everything they do. It’s equally important for us reflect these through our employer brand, bringing to life our unique culture internally and externally.

“You spend a majority of your life at work, so why shouldn’t it be with a company you love, where you believe you’re making a positive difference and feel truly valued?”

The 25 highest ranked LinkedIn Top Companies for 2018

 1 14 L’Oréal
2 BBC 15 Vodafone
3 McKinsey & Company 16 Goldman Sachs
4 Richemont 17 Facebook
5 Kering 18 Lloyds Banking Group
6 JPMorgan Chase 19 Accenture
7 Amazon 20 Salesforce
8 EY 21 Sky
9 HSBC 22 Alphabet
10 Boston Consulting Group 23 Virgin
11 Selfridges Group 24 Volkswagen
12 Apple 25 Dell Technologies
13 Barclays