The British home swapping marketplace lists more than 75,000 homes in 160 locations and the takeover of its Dutch counterpart is part of an ongoing plan to absorb other businesses operating in the space .Love Home Swap’s model requires interested consumers to register for a fee of ?12-40 a month ? the price varies depending on the chosen membership ? to connect with likeminded people and trade homes for holidays, rather than use hotels. Of course, Airbnb is a prolific travel industry disrupter, but those looking for accommodation are required to pay each time they want to stay somewhere, whereas Love Home Swap users pay the monthly fee in exchange for unlimited swaps. The HomeForExchange takeover comes after Love Home Swapping secured what has been called a ?strategic partnership? with hotel group Wyndham Worldwide ? which translates into a reported investment of ?7.5m. The merger now provides users access to some 100,000 properties globally. Wosskow said: ?We?re delighted to welcome HomeForExchange to the Love Home Swap family. They?ve built an impressive community of swappers over the past few years, particularly across mainland Europe. ?We have ambitious plans to expand the business globally and expect today?s deal to be one of a number of acquisitions we?ll make over the next 12-18 months.?
Read more on the sharing economy:
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