As was first reported by Hunter Ruthven in a Real Business article, the competition will unearth creative ideas, following in the footsteps of now mainstream technology services in sport such as Hawk Eye in tennis and Prozone in football.
Premier League club Manchester City will adopt the winning idea, be it a technical or practical concept, as well as offering work experience opportunities when results are announced in mid-January.
The club’s head of research and insights, Andrew Gilligan, said: “We are always looking for ways to introduce unique and innovative ideas and, as a result, we are delighted to be a part of this new initiative. We share Ideas Britain’s passion for providing young people with once-in-a-lifetime opportunities to not only have their ideas heard, but also put into action.”
Those looking to compete have been urged to to submit their entries via the Ideas Britain app. Furthermore, entrants will need to submit their concepts in 30 seconds, and the competition will run until December 25, 2015.
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Adam Shaw, CEO of Ideas Britain, said: “The app allows anyone with an idea to have a go in a fun and social way, irrespective of their background, and access lots of opportunities and a network of contacts. Everyone is now invited to submit ideas onto our app and we look forward to driving and supporting a new generation of UK entrepreneurs.”
The winning entry will receive £40,000 from Creative England, while for others there are one-on-one mentoring and incubation opportunities with Ideas Britain coaches.
Manchester City Council and Street Games are also part of the initiative. Richard Leese, leader of Manchester City Council, said: “Aligning the first Ideas Britain competition with sport will build upon Manchester’s position as a globally recognised sporting city and I hope that Manchester can become the home of the first winner of the Ideas Britain competition.”