The International Festival for Business has been announced by ministers, to be run from June 9 to July 22 this year. It was launched by Business Secretary Vince Cable earlier this year.
The International Festival for Business will be the biggest concentration of business events globally in 2014, expected to attract more than 250,000 visitors from more than 100 countries across 50 days during June and July 2014.
Hosted in the Liverpool City Region, the International Festival for Business will play home to more than 100 business-focused events as well as a major cultural programme.
UK Trade & Investment (UKTI) have partnered with the IFB and are hosting a number of events over the summer in order to “promote economic growth, rebalance the economy and double UK exports by 2020”.
“It is an outstanding opportunity for the Best of British Business to forge new international commercial partnerships and meet their global network on their own doorstep in and around the host city of Liverpool,” says UKTI.
At the heart of the festival will be the British Business Embassy, which will mark the event’s opening. The theme for the embassy is advanced and innovative manufacturing.
Attendees of the festival will also be offered:
- free export health check
- market selection service
- business opportunities service
- special package of support for new export companies
- discounted overseas market research
- entry onto an export development programme
- expert mentoring
- opportunity to join subsidised overseas trade missions/exhibitions
- entry into an export competition (prize ceremony at the end of the festival)
The festival will also welcome a number of high-profile speakers, including Ana Botín (CEO, Santander UK), Ron Dennis (CEO and chairman, McLaren) and Sir Terry Leahy among others.
“Representing the best of British business to an international audience, they will discuss the global challenges and future opportunities for the automotive, aerospace and manufacturing sectors,” adds UKTI.
“Focussing on UK strengths in the manufacturing, advanced engineering, automotive and aerospace sectors; the programme will combine key note speeches and panel sessions from senior Cabinet ministers, global business leaders, sector and market specialists.”