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Next generation to shape business partnering

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That’s what CIMA’s Asia-Pacific development director, Martin Fahy, is suggesting.

He’s flagged the idea of remote business partnering. “The notion you have to be beside someone to partner with them will be overcome,” he says. “The YouTube and MySpace generation will create changes in this space.”

Fahy, one of the speakers at CIMA’s annual conference this year, says the process of business partnering is also likely to change as more companies engage in business process outsourcing.

He says the analysis and cleansing of the data could be done in a shared services centre and then packaged and returned to the business.

“The analysis will look different,” he says. “Subject matter expertise will trump accounting expertise. 

“Qualifications may differ. You may not have to be an accountant to be a business partner.”

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