Name: Nick WallAge: 32 Company: Premium cocktail brand Tails cocktails Turnover: Our predicted turnover for next year (2012) is £1.5m. First job: On my uncle’s farm at 15 years old, building small bridges across fields with pavement slab-stones. Dream job: I wouldn’t mind Richard Branson’s job. Car: Audi A4 Estate Quattro 3 litre. Economy, business or first-class: Economy, but would be very happy to go business one day. Most extravagant purchase: My kite surfing kit. Most played song on your iPod: “Intro” by The xx. Best business book: Millionaire Upgrade by Richard Parkes Cordock. Worst business moment: We had an issue with the sleeves on our first production run. I spent ten hours in a factory hand picking “good ones” and discarding “bad ones”. As only a fifth of the run were good and we needed a minimum of 1,000 units, it was tiring and horribly frustrating. Proudest business moment: My first Tails cocktails order with Selfridges, which had just won Best Department Store in the World. Business mentor: My father. Although we are completely different personalities, he is a great influence on me. Next big thing: Tails Minis. Watch this space!
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