The Guardian reports Metcalfe made the decision to use the more common skipjack tuna after watching The End of the Line. The sandwich entrpreneur is quoted as saying: "We could lose some customers in the short term, but I do feel they will eventually come back as they understand what it is all about. It’s something we felt we had to do, and if it costs us, so be it." Has something similar ever happened in your business? Have you ever bowed to pressure from lobbyists et al? Let us know!Related articlesPret a Manger: sale to Bridgepoint imminentKeeping your workforce happyPerseverance pays offPicture source
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