Read more on MMC?s portfolio companies:
- Appear Here: Disrupting the high street, one pop-up at a time
- Love Home Swap begins acquisition agenda with buyout of Dutch rival HomeForExchange
- How Gousto will challenge Tesco and make fresh food delivery fashionable with ?9m pot
Moutter highlighted UK and US growth as ?fantastic? and said the next few years will ?take the business on a new growth journey?.Simon Menashy, investment director, MMC Ventures, added: ?We?ve been watching programmatic advertising?s explosive growth with interest, but so far most of the benefits have gone to the same established players in the ad world. ?Nick, Laura and their team are making a big impact in the industry by trying to change this, opening up the latest capabilities to everyone and bringing some much needed transparency by allowing clients to truly track the return on their advertising spend. ?It?s no surprise that Admedo has grown impressively as a result, and we?re looking forward to working with the team to get to the next level of scale.?
With tech investments in mind, a marine tech company in Portsmouth has secured its first round of equity funding, promoting a message to ?unleash your inner superhero? with its underwater jet packs.?By Zen Terrelonge
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