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“This acquisition is a game-changer, combining ZPG’s best-in-class property marketing solutions with PSG’s best-in-class property workflow solutions, and will transform the services available for both UK agents and consumers,” said Chesterman.“We will be able to offer UK property professionals an unrivalled proposition supporting them with their software and CRM solutions, digital marketing requirements, market insight tools along with providing them a range of new revenue opportunities through PSG’s MoveIT platform.” PSG will continue to work under its existing brand, while CEO Mark Goddard will become MD of Zoopla’s property services department, reporting into Chesterman. Goddard added: “I am very proud of what we have achieved over the last nine years but it is just the start. We’ve had a long-standing relationship with the team at ZPG and are incredibly excited to continue our journey as part of their growth and innovation story. “We are very much looking forward to continuing to develop unmatched software tools and innovative products and to delivering even better value to our clients.”
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