HR & Management

Recruitment trends and priorities for 2018

3 min read

18 January 2018

LinkedIn research has claimed "a new era of hiring" is in sight. There will no longer be an emphasis on repetitive screening – " inefficient and mind-numbing" – and "tedious" talent searches. Instead, 2018 recruitment trends will tip towards boosting the human factor and making the interview process more efficient.

“The recruitment trends we discovered elevate hiring to a more strategic profession,” LinkedIn explained. “By killing unnecessary transactions through technology and collected data, teams will have more time to build candidate relationships and think about how to win talent.”

Of the 9,000 global recruiters taking part, 56 per cent said the analysis and collection of data increased retention. Some 50 per cent admitted it allowed them to evaluate skills gaps, while 46 per cent cited a better understanding of candidate desires.

Artificial intelligence (AI) was also chief among the recruitment trends. Managers praised AI as a bold disrupter, with 67 per cent saying it helped save time. Almost half (43 per cent) claimed it removed human bias and 31 per cent suggested it delivered better candidate matches.

There are recruitment trends outside the scope of technology as well. One of the most important, LinkedIn said, was hiring for diversity. “Our data shows 78 per cent of companies prioritise diversity to improve culture and 62 per cent do so to boost financial performance.”

Gender and race will continue to be hot topics, LinkedIn claimed, and as baby boomers stay in the workplace for longer, more companies will start making use of them. At the same time, it was suggested the traditional interview format falls short in sizing up someone’s soft skills.

Video interviews, or meeting candidates in a more casual environment, are becoming popular alternatives – 69 per cent claimed it allowed for a more realistic snapshot of personalities.

But while these recruitment trends are only just getting started, what are companies prioritising now? According to CV-Library’s 250-strong survey, 72.8 per cent are looking at ways to find relevant candidates.

For 68.1 per cent of employers, that meant sourcing the right candidates directly. Some 65.7 per cent thought it best to build talent pools for the future, while 42 per cent sought to invest in tools that would speed up the overall hiring process. Establishing a strong employer brand was crucial to 40.2 per cent of respondents.

Lee Biggins, founder and managing director of CV-Library, noted that Brexit had caused concern in terms of hiring. What’s more, 22.4 per cent of employers said it had negatively affected their recruitment efforts.

Biggins added: “The labour market is constantly changing and keeping on top of the latest trends is important if you want to ensure success in the future.”