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Robert Stiff

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Name: Robert Stiff

Age: 51

Company: Team24

Turnover: £33m

First job: Soldier in the British Army

Dream job: Diplomat

Car: Porsche Turbo

Economy, business or first class: Business

Most extravagant purchase: Has to be the Porsche Turbo. I’ve just returned from shark diving off Seal Island in South Africa, which was expensive although outlandish rather than extravagant is probably the right word! 

Most played song on your iPod: “Heaven” by Emeli Sande. 

Best business book: Wired for Thought by Jeffrey M Stibel.

Worst business moment: Haven?t had one but there have been some close encounters. A fire broke out on the high street with many neighbouring businesses burning down. We had very limited back-up systems. It was a warning that our disaster recovery could be better I immediately initiated a cloud-based system. 

Proudest business moment: Starting and self funding the business in 2005 and then selling it for £25m six years later (in May 2011).

Your business mentor: My father, the renowned military author Peter Stiff.

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