Before social networking came along, salesmen and job seekers would typically ask for letters of recommendation from happy clients, peers or their boss. LinkedIn has a great piece of functionality where you can request recommendations from people within your network – which is the same as a letter of recommendation, but allows the whole world to view them.Recommendations, which are displayed on your profile, give potential employers (and potential clients) a fuller view of you as a direct report, boss, colleague, or client. A candidate or potential supplier with recommendations on their LinkedIn profile will seem more credible (and therefore, worth calling) than a similar candidate without recommendations. There are two ways of seeking out recommendations – either asking directly for a recommendation, or recommending someone else and hoping they will reciprocate. Here are six ways to make sure you get the perfect recommendation on LinkedIn:
- Make sure you have a good relationship with the person you are asking for a recommendation from – nothing irritates people on LinkedIn more than someone who they barely know asking them for a recommendation.
- Make sure your request is direct, but polite – and do explain why you want the recommendation, e.g. “I’m looking for a new job, so want my profile is as attractive as possible to any potential employers”.
- If anyone gives you some positive feedback about you or the service you offer, ask them to provide you a recommendation on LinkedIn. Most people will – particularly if you script it in advance for them.
- Mention what points you would appreciate that the recommendation covers, e.g. “my ability to be creative”.
- Write an e-mail to the person you want a recommendation from – it is more personal than using the “endorse me” feature. In this e-mail, consider scripting a recommendation for them to base their recommendation of you on.
- Don’t hold people to ransom for a recommendation. I.e. tell them that they don’t have to write one if they don’t want to – and you wouldn’t think negatively of them. People don’t need to reciprocate with a recommendation if you wrote one for them.
Share this story