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Social Enterprise Challenge unearths London’s hidden heroes

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The six-week Social Enterprise Challenge starts next month and will see up to ten teams of seven young people aged 18 and over compete for the chance to shadow a leading entrepreneur for a week.

The winning team will also receive a cash prize of £500 plus over £5,000 worth of sports equipment. Each team will be assigned a successful entrepreneur who will help the teams develop their skills, as well as acting as adviser to each "mini-business".

Sitting alongside Campbell and List on the judging panel will be Make Your Mark with a Tenner founder Oli Barrett and Coffee Nation founder Martyn Dawes.

The initiative is the brainchild of the team behind ThanksTo, a website that encourages people to thank and publicly acknowledge those unsung heroes in our communities, and is sponsored by multisport superstore Sweatband.com.

“The challenge is a unique and exciting introduction to the world of social enterprise and entrepreneurship,” comments Caroline Ashcroft, MD of ThanksTo.com. “Our objective is to provide an opportunity for young people to develop their business skills at the same time as supporting local communities. It brings together people from different age groups and backgrounds developing community cohesion.”

The deadline for applications is January 25, 2010. Individuals must be 18 or over and based in Greater London. For further information about the programme, email c.ashcroft@thanksto.com or call 0845 359 9859. Full details can be found here.

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