How to set yourself up for success on Black Friday and Cyber Monday
Black Friday and Cyber Monday (BFCM) are heavily promoted and highly anticipated annual events which have now merged into a global four-day spending spree.
Black Friday 2018 results: How to win in 2019
Black Friday has only just passed, but what did consumers spend and what retailers were the most popular options? And what do these results mean for both e-commerce businesses and the British high-street?
The sun rises on Black Friday: Here’s what retailers can do better next year
It’s Black Friday, and feelings of tension and apprehension will be felt among retailers everywhere today. But founder and CEO of Omnia Retail Sander Roose is here to say that mass discounts won’t necessarily mean mass success for brands…
Black Friday predictions: From frenzied discount day to prolonged Christmas sale
Gavin Masters, industry principal at Maginus, provides commentary on what he expects to see from Black Friday this year.
How brands can drive loyalty beyond Black Friday
With an increase in clientele visiting sites on Black Friday, it makes sense for retailers to use this opportunity to build brand loyalty and keep new shoppers coming back again, says Duologi’s Bruce Rayner.
Black Friday and Cyber Monday: How SME retailers can use them to boost sales
Black Friday and Cyber Monday are becoming bigger every year, and SME retailers can no longer ignore them. Follow this detailed guide and prepare your business to benefit from these retail holidays in the future.
Online sales: How prepared are you for Black Friday and Cyber Monday?
With Black Friday and Cyber Monday offers no longer restricted to two days, retailers need to ensure online operations are running smoothly before tempting consumers with bargains.
The ultimate unethical mess: Why I don’t believe in Black Friday sales
The Black Friday sales are almost upon us. Are you ready for hordes of frenzied people invading physical and online shops, pulling hair like rabid dogs, screaming and shouting the get their hands on a 50 per cent off toaster?
Discount disruption: Three businesses flipping Black Friday 2017 upside down
The idea of Black Friday conjures up scenes of consumer carnage on the high street, but there are some companies that have flipped the concept on its head.
Is there still a future for Black Friday in the UK?
For US retailers, Black Friday represents the biggest shopping day of the year, so it’s not surprising that it made the leap across to the UK, adopted by Amazon in 2010.
Why everyone, including the CEO, must muck in during seasonal rush
Not afraid to get his hands dirty on the shop floor, Mike France explains why the seasonal rush helps bring everyone together to meet the customer needs.
Amazon puts SMEs front and centre for Black Friday sales push
Online retailer Amazon has created a dedicated small business page to showcase smaller retailers capitalising on the Black Friday sales rush.